About Drew
The operator who's been on the other side of this conversation.
15+ years building sales engines from $0 to $40M. Six startups. Three exits. Now designing the same operating system for founders before they make the wrong hiring decision.

Founder
Drew Calin
linkedin.com/in/drewcalinI've spent nearly 2 decades building and running sales engines at LinkedIn, across multiple venture-backed startups, and as a 2x founder. I carried a bag from $0–$10M in ARR as an AE, built a team from $0–$20M as a sales manager, and scaled orgs from $1M–$40M as a sales executive. I've stood up and led global go-to-market across NAMER, EMEA, APAC, and LATAM, building the leaders, systems, and motions that compound.
I'm the operator-led partner for companies with product-market fit, venture-backed or bootstrapped. I've built and scaled the sales motions, hiring systems, comp models, and RevOps foundations that turn founder-led selling into a durable, scalable revenue engine. Foundry GTM is the method, and how I do that as a productized service.
Track record
Two decades. Six startups. Three exits.
ARR built
$0-40M
Across portfolio engagements
Team size
100+
Commercial functions seated
Leadership hires
COO · SVP · VPDirector · Manager
2nd and 3rd line leaders
Functions
AE · SDR · RevOpsPartnerships · Enablement
Teams built and scaled

Sales · Enterprise
IPO, then Microsoft acquisition
Sequoia · Greylock · Bessemer
GTM Leadership
$151M raised
a16z · Bessemer · Tiger Global

Head of Sales
$77M raised
Sequoia · DST Global · Tiger

Sales
Acquired by R.H. Donnelley
Benchmark

Sales
Acquired by AOL
NEA · Grotech

Founder
Prior to Foundry
Self-funded
Why this practice exists
Hero sales don't scale. Systems do.
I've spent most of my career inside venture-backed startups scaling from product market fit toward Series C, watching the same story play out from six different vantage points. Founders sell brilliantly at first, personally, unsustainably. Pipeline works because they carry it. Deals close because they're in every room. Forecast holds because they know every deal.
Then the company grows past their capacity.
The default move is to hire someone else to carry the same pipeline. VP of Sales. Head of Revenue. First commercial leader. It rarely works. The hire spends 6-12 months building the operating system that should have existed before they arrived, pipeline model, forecast cadence, deal stages, comp, playbook, coaching rhythm. The founder loses time, money, and often the hire.
The pattern isn't about the VP. It's about the system.
I built Foundry because founders shouldn't have to relearn what six startups already taught me. The system was always the answer. Now it's productized, so the odds of scaling successfully belong to the founder, not to whoever they hire in month twelve. Repeatable, coachable, forecastable revenue. In weeks instead of years. For less than one month of a VP's OTE.
Same lesson, six startups, three exits. Now the goal is more founders on the other side of that same lesson. That's why this practice exists.
What this practice isn't
What I don't do is as important as what I do.
I don't take fractional CRO retainers.
Operator-led delivery means I personally do every engagement. That doesn't scale into open-ended retainers. Every engagement here is fixed-scope, fixed-price.
I don't work with companies before product-market fit.
The Foundry GTM method assumes you have repeatable revenue to optimize, not a product to find. If you're pre-PMF, I'm happy to refer you elsewhere.
I don't compete with sales enablement platforms.
Highspot, Mindtickle, and Seismic solve a different problem (large-team enablement automation). I solve the upstream problem: building the operating system those platforms eventually run on.
I don't subcontract delivery.
If you hire me, you're working with me. No associates, no offshored work, no agency overhead.
Vouched for by operators
Trusted by former colleagues across the GTM stack.
Sales Leaders, AEs, RevOps, Enablement and execs who I've worked with in building scalable sales engines.
“In my first few days of working with Drew, it was clear to me that he speaks RevOps fluently. He doesn't just want dashboards, he wants the system underneath to work. He knows how to identify and assess trends and extrapolate actionable intelligence from data. Our forecasts, compensation models, sales tech stack, and pipeline architecture all got sharper because of how he pushed.

Pradeep Sridar
Vice President, GTM Operations · Multiplier
“I've worked with Drew twice and would partner with him again without hesitation. He has a unique ability to simplify complexity, align teams, and build scalable processes that drive both growth and efficiency. What sets him apart is his ability to connect revenue strategy with the people, processes, and systems required to scale successfully. He understands the full customer lifecycle, from go-to-market planning and sales execution through post-sale delivery, and knows how to build alignment across functions to create sustainable growth.

Lina Szaks
Chief Operating Officer
“Drew made me a better AE, full stop. Over nearly three years he brought sophistication and structure to my daily practice, helping me build a more predictable sales method, sharpen my risk assessment, and improve the accuracy of my forecast calls in ways that directly impacted my results. What makes Drew truly rare is his ability to hold two perspectives simultaneously, rolling up his sleeves in the detail while zooming out to take a strategic, birds-eye view. He dreams big holistically, challenges the status quo, asks "why" relentlessly, and has a gift for inspiring people to think differently.

Sneha Jaisingh
Sales Leader, Strategic Accounts and Channel Sales · Mixpanel
“Drew doesn't just understand sales; he understands the entire growth equation. From strategy and product design to marketing, operations, and capital deployment, he knows how every piece fits together. He showed me what world-class go-to-market looks like. Fortunately for us, he's making that playbook available to everyone else.

Mark Lyall
Head of Product GTM · Moloco
“Drew has a rare ability to combine strategic thinking with operational execution. He quickly identifies where partnerships can create meaningful business impact, then puts the structure, accountability, and processes in place to make them successful. What impressed me most is his ability to move seamlessly between executive level strategy and the daily details required to drive results. He brings clarity, focus, and a practical approach that elevates both partnership programs and the broader GTM organization.

Neema Ardebili
SVP & GM of Partnerships · RemotePeople
“Drew was instrumental in helping me grow as a professional seller. His guidance strengthened my discovery process, improved how I navigate complex & large deals, and made me into a more strategic closer. He helped me break down what good execution looks like, as both a seller and a leader, and apply it in a practical way.

Jared Cayia
Director of Sales, North America · Multiplier
“Drew brings the strategic vision of a seasoned GTM executive, paired with the discipline to work through granular details while maintaining big picture financial stewardship. He operates effectively across the full go-to-market spectrum in a way I haven't seen in many leaders. Beyond his professional impact, Drew has meaningfully shaped my growth as both an individual contributor and a leader, and that kind of influence reflects someone who genuinely invests in the people around them.

Robert McCall
Director of Strategic Accounts · Remote People
“Rare are the times in life when you want to work at a company because of the leaders building it. Drew Calin is exactly that. A true sales professional who understands the numbers, simplifies the complex, and walks the path with you. He inspires you to be at your best. I've never seen a leader at his level so fluent in every aspect of GTM and the entire sales journey. If you get the chance to work with Drew, take it.

Juan Correa
Head of Global Customer Success · Remote People
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